After Market Ticket Value – Lessons from the Super Bowl Epilogue

As my friend, Stuart, and I were walking away from the stadium, which held the Super Bowl, we encountered something that I have never before experienced.  There were three guys facing the onslaught of walkers asking if we were willing to sell them our used Super Bowl tickets.

I have regularly encountered people trying to sell or buy event tickets while entering a stadium or arena, but I have never encountered anyone trying to buy a used ticked after a sporting event. In fact, a bidding war was going on between the three men. One was willing to pay $20, another was shouting $30 and the last one was trying to buy a ticket for $40. I actually saw some used tickets and money exchange hands.

I thought to myself, “Why would anyone want to buy a pre-owned Super Bowl ticket?” Only in America was my ticket worth $14,700 before the game and $40 after the game.

I tried to Google the reason for the value of a used Super Bowl ticket to no avail. I can only conclude that some people place value on a used ticket. Those three men were not paying cash for used tickets without the knowledge that there is a market for them.

It’s interesting to note that people place value on all kinds of things. We place value on houses, cars, education, clothing, restaurants, sports teams, used Super Bowl tickets and the list goes on and on.

What do you value? What do you value most?

The Apostle Paul has given us direction on what we should value most. He wrote in Philippians 3:7-8 “But whatever things were gain to me, those things I have counted as loss for the sake of Christ. 8 More than that, I count all things to be loss in view of the surpassing value of knowing Christ Jesus my Lord, for whom I have suffered the loss of all things, and count them but rubbish so that I may gain Christ”.

What should we value most in life? We should value knowing Christ Jesus our Lord and be willing to count all other things rubbish in comparison.

It may be a good idea to regularly evaluate the things in our lives… good things, great things, but things that are just not as valuable as knowing Jesus and living for Him.

Something to think about…

By the way, I kept my used ticket.